
CEO-Level Insight
Understand what the impact of digital transformation really means from the boardroom to the front-line.

Practical Implementation
Gain practical strategies for prioritizing initiatives, selecting vendors, and managing change across functions.

Smarter Decision-Making
Use carefully chosen tools and activities to address your company's current state and where opportunities may lie.
About the Course
This intensive 5-hour course is built exclusively for growth-focused CEOs. Through expert instruction, real-world examples, and proprietary business exercises, you’ll learn how to: Identify where your business is vulnerable to digital disruption • Avoid the top reasons digital transformations fail • Choose the right KPIs to measure impact • Build a sustainable roadmap for execution • Evaluate vendors and make high-value tech hires • Course-correct when things go off track You’ll walk away with a CEO-ready playbook for leading transformation that sticks.

Meet Your Expert Guide
As Chief AI Officer at CEO Coaching International, Curt Gooden brings over 20 years of C-suite technology leadership to this course. He’s guided companies like TaskUs and Everise through global digital transformations, and now he’s sharing his playbook with you.
Course Curriculum
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1
Introduction and Syllabus
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Course Introduction
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Syllabus and Grading
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2
Defining Digital Transformation
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Defining Digital Transformation
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The Digital Transformation Difference: 5 Successes and 5 Failures in the Modern Business Landscape
- Selecting Digital Transformation Initiatives Free preview
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(Included in full purchase)
External Reading: "What Is Digital Transformation?”
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Business Technology Overview
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Assess Your Business: Technology Maturity Snapshot Exercise
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Defining Digital Transformation Quiz
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3
Digital Strengths and Vulnerabilities
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Section 2 Introduction
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Determining Strengths and Vulnerabilities
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Assess Your Business: Digital SWOT Analysis
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External Reading: "The 4 Pillars of Successful Digital Transformations"
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(Included in full purchase)
Choosing the Right KPIs
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Projecting and Assessing ROI on Digital Transformation Projects: A CEO’s Guide
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(Included in full purchase)
External Reading: "Digital Business Needs New KPIs. Here’s Why They matter"
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Digital Transformation Evaluation: It’s a Team Effort
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Digital Strengths and Vulnerabilities Quiz
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(Included in full purchase)
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4
Forming a Strategy
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Section 3 Introduction
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Short- Mid- and Long-term Strategy Considerations
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Building the Project Strategy
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Assess Your Business: Building a Roadmap
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Evaluating Vendors and Key Hires
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Assess Your Business: Vendors and Hires
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(Included in full purchase)
External Reading: "Strategy Execution: What It Takes to Make Great Transformations"
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(Included in full purchase)
When Digital Transformation Goes Off Course
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Assess Your Business: Review Current and Past Projects
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Rhythm for Re-evaluation
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Meeting Agendas for Digital Transformation
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Forming a Strategy Quiz
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5
Course Wrap Up and Final Quiz
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Course Wrap Up
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Final Quiz
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Final Note
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What Did You Think?
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Course Credits
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Ready to Lead Your Company into the Future?
Learn the essentials of Digital Transformation and how to unlock business growth through technology.
$99.00